January 31, 2011

CATWOE

C = Costumers

Who’s on the receiving end?
- People who are technologically aware.
- Everyone can benefit
- All commercial places that want to promote with us.

What problem do they have now?
- There’s no one resource for all free things.
- Spending too much money / don’t have enough money.
- Unfamiliar with the area.
- Bored in general.

How will they react to what you are proposing?
- They will be very happy that they have a new way to get free stuff.

Who are the winners and losers.
Winners
- People who love free things.
- People looking for deals.
- People bored looking for new things to do in their area.
Losers
- The people who are being exploited by being featured on the application.
- The people who enjoyed the private free things that only they knew about.

A = Actors

Who are the actors who will ‘do the ding’, carrying out your solution?
- The customers are the actors. Because they are always suggesting new things. They are both the givers and receivers of our product.
- The commercial people are also promoting their products by giving free deals as well.

What is the impact on them?
- They have to give to receive. Our users cannot benefit without giving back to the community. Everyone will run out of free things.
- The commercial people will bring in business through their free promotions.

How might they react?
- Some users may not give back to the community.
- Users may suggest bad things.
- Users may suggest good things.

T = Transformation Process

What is the process for transforming inputs into outputs?
- We take user suggestions and give them back to the user.

What are the inputs? Where do they come from?
- Inputs are free things. They come from user suggestions and commercial promotions.

What are the outputs? Where do they go to?
- Outputs are free things. They first go to moderators then to the database of free stuff.

What are the steps in between?
- The free things go to moderators before they are made public to ensure quality and to prevent abuse.

W = World View

What is the bigger picture in which the situation fits?
- There are many free things in local areas that people do not take advantage of.

What is the real problem you are working on?
- We are trying to show people where free things and things to do are.

What is the wider impact of any solution?
- People stay busy and support the community.
- More free things become available due to increased popular demand.

O = Owner

Who is the real owner or owners of the process or situation you are changing?
- Owners of the free things that are featured on the application.

Can they help you or stop you?
- They can both help and stop us. They can help us by continuing to give out free things. They stop us by refusing to give away free things.

What would cause them to get in your way?
- They become exploited.
- If they don’t approve of us telling people about their free product or service.

What would lead them to help you?
- They receive business from the promotion on the application.
- They want to give back to the community.

E = Environmental constraints

What are the broader constraints that act on the situation and your idea?
- Too many people showing up to one free thing.
- Not enough free stuff in the area.
- Users give weak suggestions.

What are the ethical limits, the laws, financial constraints, limited resources? Regulations and so on?
- Exploiting the products of businesses, locations, events, activities, etc.
- Running out of free thing(s) to do in the area while still being promoted.
- Lying about free things and end up promoting stealing.
- Promote free things in sketchy / unsafe areas. BITCH!

How might these constrain your solution? How can you get around them?
- We get around the constraints by warning users by Terms of Use. Free at own risk.
- We will moderate what comes in to the best of our ability. If there is reason to believe something is unsafe a user can request that a post be removed.